Anyone can stick their work up on a Web site, but clearly Carbonmade offers something that goes far beyond a simple Web presence. With that in mind, what difference does it make for artists having a presence among a community of other creatives, like Carbonmade?
Nowadays everyone agrees that as a creative person you need to display your work online. But even as recently as five years ago, when we started Carbonmade, this was not a universal feeling. People were still showing off lookbooks and dragging their portfolios around in those big leather cases.